Our vision is to bring an end to the use of illegal child labour in the handmade rug industry, and to break the cycle of poverty by ensuring that children receive an education instead of working.

Child labour may generate a tiny amount of income in the short term, but it perpetuates poverty as the diagram to the left demonstrates.

Our vision does not end with the eradication of child labour, we also aim to ensure decent working conditions and fair wages for all adults working in the industry, and to facilitate improvements in environmental performance. Our new expanded standard is being developed in accordance with the ISEAL Alliance Code of Good Practice. For more information about these new initiatives please visit our international web site