How to Become a GoodWeave Retailer

Become a GoodWeave Marketing Partner and Enjoy More Benefits

GoodWeave has a growing number of retailers who have joined the new Marketing Partner Scheme - aimed at retailers who want to work in partnership with us to achieve a higher profile for their ethical stance.

Increase sales and access to a growing market; enhance brand awareness; gain a valuable selling tool; and do the right thing. As a Marketing Partner you receive high-profile recognition and the opportunity to demonstrate your commitment to social responsibility.

For an annual fee (Large multiples £2,000, Small Independents & Web Retailers £400), our Marketing Partners receive the following benefits:

Note: Retailers who are already licensed importers and who generate annual licence fees in excess of £1,500 automatically become Marketing Partners

Exposure and links through the GoodWeave Website:

  • Feature your new rug ranges on the GoodWeave UK homepage
  • Rotating profile placement on the Retailers page
  • Logo placement and priority listing with reciprocal Web links in the Where Can I Buy section.

Sales tools and point-of-sale materials including:

  • Leaflets
  • Posters
  • Window stickers
  • GoodWeave logos
  • Customised Showroom Posters which can be ordered from our designers - Corporate Culture
  • Marketing Partners also receive postcards which can be used as point of origin certificates or event invitations etc.

Focused editorial efforts with consumer, trade and local media:

  • We will actively promote your company to the media to gain exposure for the certified rugs you sell.
  • Marketing Partners will be invited to serve as campaign spokespeople.

Exposure through event participation at:

  • interior design events
  • consumer events
  • flooring, rug and carpet events

To join GoodWeave's Marketing Partner Scheme, contact Samantha Towle at GoodWeave Tel 07740 459279 or Email info@goodweave.org.uk.


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